Signing  

Using signs can increase your sales by 50% or more. Printed signs are better than handwritten signs. Signs with bright colors will draw more attention.

Use printed signs on displays if the items are 20% off or more, or if they are one price point. You should use ½ off instead of 50% for signing. Studies have shown this to increase sales. For higher ticket items, using WAS, Now, You Save can be effective. Here is an example:

Was $179 

Now $99 

You save $80 

Change your reader board at least twice weekly, if you have one. Sometimes, it is as simple as changing on what is on each side.You could print a sign on your computer monthly showing your customers how much they save with the discounts during the year. For the first 3 months of 2009, you should use the year-end figures of 2008. You might want to put this in several spots in your store and perhaps on the front door.

I would use the back side of your window sign for other signs. Otherwise, inside the store, you will just see an empty back. You could list your web site address, store hours just to name a few. Letting your customers know that you are eco-friendly would be advisable also. For example, you could list the amount of items you have recycled in the current year.

If you used rebates, you should make a sign showing the regular price, Rebate amount and the net price after rebate.

Signs do not need to be just about a price. They could have more details on a product or service. For example, signs can be used to help you sell additional items with purchase. For example, with a toy display, it could remind them about needing batteries. Other examples would include film with a camera,  paint brush with paint,  dog treats with dog food or hangover relief by alcoholic products to name a few.

               LED Signs

The most cost effective advertising by far is electronic message centers according to the Small Business Administration. Large businesses have taken advantage of this fact for years. LED Signs can increase sales for many businesses 20-40% and can be purchased starting at $59 monthly. For example, if you do $20,000 monthly, would you like an extra $4,000-$8,000 of revenue monthly?

LED Signs uses 75-80% less electricity than a neon sign. They are easy to use and cool to the touch.

 In fact, smart business people use financing to buy a LED sign. The reason is this. Besides, the down payment, the increase in sales will more than cover the costs of the LED sign. You can find a large selection of LED signs here:

http://www.247ledsigns.com